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Posted Jan 31, 2017

Juniper Square Launches First All-in-One Investment Management Software for the Commercial Real Estate Industry

Easy-to-use software seamlessly connects real estate managers and investors; used by nearly 50 real estate firms to manage more than 20,000 investment positions and $25B in capital

San Francisco, January 31, 2017 — After two years of serving a select group of leading real estate investment managers, Juniper Square today announced the launch and general availability of its market-leading investment management software.

Clients such as Beacon Capital, The Reliant Group, and Cortland Partners rely on Juniper Square to help them manage nearly 20,000 investment positions and over $25B in capital. More than 8,000 investors use Juniper Square to access reporting on nearly 1,000 investments, and Juniper Square customers are currently raising capital for more than 130 offerings using its software.

Juniper Square’s technology integrates many capabilities into a single capital markets software system: a CRM designed for real estate; a secure data room and automated subscription process to streamline fundraising; a powerful investment accounting system that can scale to the most complex funds; and an automated, best-in-class investor reporting capability designed to meet the needs of even the most sophisticated investors.

“Moving from our previous system to Juniper Square was like night and day. Having a common source for our latest fund and investor data has enabled our accounting, investor relations, and fundraising teams to work together more efficiently. In addition, our investors value having self-service access to comprehensive investment data through Juniper Square’s easy-to-use portal,” said Dane Rasmussen, Managing Director and Head of Investor Relations, Beacon Capital.

“Real estate managers today are buried under mountains of spreadsheets and struggle with antiquated systems that are hard-to-use and don’t talk to each other. Juniper Square puts an end to that with an easy-to-use, integrated system that supports the entirety of the capital markets operation, from front office to back. Whether they have ten investors or thousands, our software frees up managers to focus on what they do best: buying, selling, and leasing real estate, while providing an unparalleled experience for their investors,” said Alex Robinson, Co-Founder and CEO of Juniper Square.

Doug Abbey, Chairman of Swift Real Estate and Juniper Square customer and advisory board member, said, “Having recently raised two funds at Swift, I can say that limited partners are increasingly choosing general partners with a focus on their reporting and operations. Juniper Square helps us respond to these increasing demands, and its value proposition is pretty simple: it saves time, it saves money, and our investors love it.”

Confirming this trend, in its 2016 Global Private Equity Fund and Investor Survey, EY found a “seismic shift” in the importance of reporting when investors select a manager, stating, “In just one year, we see a 400% increase in investors that now rank a private equity firm’s ability to handle reporting requirements as the most important when selecting a firm.”

Juniper Square’s modern, easy-to-use software helps real estate sponsors of all sizes respond to the growing demands of the industry. Whether the challenge is seamlessly managing relationships with thousands of individual investors, or meeting sophisticated institutional reporting needs, Juniper Square enables real estate firms to focus on the real estate instead of the back office.

About Juniper Square

Juniper Square is transforming the real estate investment experience for both sponsors and investors with easy-to-use software that streamlines fundraising, investment administration, and investor reporting. Designed specifically for the real estate industry, Juniper Square helps nearly 50 investment sponsors manage nearly 20,000 investment positions and over $25B in capital. Juniper Square is based in San Francisco and led by technology and real estate veterans with a proven track record in venture-backed startups and real estate investment. Learn more at


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