
From static systems to scalable, institutional-grade fund operations
A "consistent, clear, and concise" platform
Institutional-grade investor management capabilities
A team of developers and industry experts who understand the private markets
When choosing their first fundraising and investor management solution, Keilty Realty Corporation initially went with the lower-cost option. But as the firm grew, the provider failed to deliver the innovative improvements Keilty Realty needed to manage the ever-increasing demands of their LPs. "It felt like it was a static system," recalled Founder and CEO A.J. Keilty. He realized that his team needed institutional-grade capabilities to best support their expanding portfolio.
Noting how complicated software transitions can be, Keilty Realty looked "long and hard" before ultimately deciding to switch to Juniper Square.
"We saw [Juniper Square] as a way to enhance our own brand by using best-in-class technology and showing our LPs that we were leveling up," he says. Switching to Juniper Square has significantly reduced the time Keilty and his team spend on investor communications and administrative tasks. For instance, thanks to automated workflows, Keilty Realty can provide their LPs with quarterly and yearly updates at "a speed that is unrivaled."
And thanks to the user-friendly interface and real-time access to information, investors can easily track their investments and results, boosting confidence and trust. "Our partners are saying positive things about the way they interact with their investment management information."
Ultimately, Keilty learned that investing in a premium solution pays dividends. “You get what you pay for,” he notes. "We get more value [from Juniper Square] because our team is more efficient, and it's a better way to communicate with limited partners."

We get more value [from Juniper Square] because our team is more efficient, and it's a better way to communicate with limited partners.
A.J. Keilty
Founder & CEO
Keilty Realty Corporation
Keilty is confident that Juniper Square will be a long-term partner for his firm. Not only can Juniper Square support Keilty Realty as it scales, but Keilty is excited that he can "offload" any development work designed to improve the investor experience to a trusted team of developers and industry experts who understand the investor management needs of private markets GPs.